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CapTech Trends Podcast Series

From Hype to ROI: How Leaders Navigate AI Adoption

In a landscape where AI dominates boardroom conversations, CapTech’s 2025 Executive Research reveals that while the pressure to “do AI” is intense, true value comes from a business-first, not tech-first, approach. CapTech’s CTO Brian Bischoff sits down with Sr. Consultant Maddy Stevens to discuss why:

  • Many executives feel pressured to implement AI without clear business goals.
  • Short-term, value-driven projects outperform long-term, vague AI mandates.
  • Security and compliance concerns often stall innovation but can be managed with early stakeholder involvement.
  • Employee adoption is critical; and resistance can derail even the best initiatives.
  • Iterative, experimental approaches and clear communication drive sustainable AI success.

Read the full research here: https://www.captechconsulting.com/articles/why-so-many-ai-initiatives-are-failing-to-deliver-roi

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Featuring

Brian Bischoff

Principal, CTO

Brian leads our business strategy for our practice areas and is a thought leader in digital strategy. He provides an objective perspective through the strategic analysis of current technology trends and designs and builds great experiences for our clients.

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Maddy Stevens

Sr. Consultant, CX Copywriter

Maddy is a creative writer and UX strategist at CapTech who is driven to transform lives through storytelling, leveraging strengths from high-level strategic concepting through detailed implementation and execution.

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