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CapTech Trends

Welcome to our podcast where we feature thought leaders and subject matter experts to discuss emerging technology, design, and project methodology. Our goal is to unite diverse skills and perspectives to show how data, systems, and ingenuity can transform and enable organizations to advance what’s possible in a changing world.

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Meeting Consumer Expectations in 2023

Tune in to learn about our findings from our third annual Consumer Innovation survey. Bree Basham, Principal and CapTech’s Customer Experience (CX) lead, discusses the key takeaways for brands to consider as we move through 2023.

  • Brand loyalty: The race for customer loyalty is tight. How do brands find customers where they are, and best engage them?
  • Emerging technologies: How can brands meet customer expectations around AR, VR, and the Metaverse?
  • Gen Z: All eyes are on Gen Z, and this consumer group is looking to purchase from companies prioritizing innovation.

Read the full survey findings: 2022 Consumer Innovation Survey


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Vinnie Schoenfelder

Principal, CTO

Vinnie is a Principal at CapTech and plays a large role in helping define services, forge partnerships, and lead innovation for our clients. As a thought leader, he regularly helps clients solve their most complex business challenges.