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CapTech + NASCAR

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Our Work with NASCAR

As a NASCAR Technology Partner, CapTech supports the series by delivering innovative initiatives that modernize how the sport is delivered to fans by developing products and services that bring them closer to the action at full race pace.

Press Release: CapTech Selected as a NASCAR Technology Partner

As a NASCAR Technology Partner, CapTech will continue to support the series in its modernization efforts by harnessing the power of data to deliver new fan engagement experiences.

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Surviving the Big One: Modernizing NASCAR's Disaster Recovery Capabilities with AWS

NASCAR collaborated with CapTech to design, develop, and deploy a modernized disaster recovery cloud data platform to reduce operational risk and improve overall performance of their technical infrastructure.

In eight weeks, CapTech and NASCAR successfully deployed new AWS services using DevOps pipelines, migrated prioritized on-premises databases, and re-routed supporting application traffic resulting in the first set of DR enabled databases actively operating in the cloud.

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Centralizing Competition Data Through the Cloud

CapTech provided the data management and cloud expertise to help NASCAR create a consolidated, modern, cloud-based architecture that leverages cloud native services designed to minimize and streamline operational support requirements for its lean technical team. This solution provided the organization with the framework to rapidly prototype new products and to enable real-time gaming opportunities. From this foundation, NASCAR aims to expand the variety of digital and gaming-related products to levels that exist in other sports today to capture new fans and increase fan engagement in racing.

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Cloud Migration Accelerates Data Insights and Reliability for NASCAR

NASCAR wanted to leverage a cloud-based solution capable of securely transmitting and processing a high volume of real-time data from on-premises systems in the cloud while ensuring uninterrupted access during race events. The scalable platform would offload the computation and servicing demands from the on-premises systems and improve data accessibility and analytic capabilities, empowering the racing series to optimize fan engagement and scoring. With the ability to move large amounts of real-time competition data, NASCAR can build out an all-encompassing Event Racing Operating System (EROS) and achieve its long-term vision.

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CapTech + NASCAR

CapTech’s deep expertise in technology and data solutions have been instrumental in NASCAR’s efforts to enhance event data.

The vision of the NASCAR Technology Partnership is to drive forward with dynamic testing and business transformation and CapTech is excited to get started.

John Martin

VP Media & Event Technology, NASCAR

Jon Bradway

Principal and Sports Leader, CapTech

Latest in Sports

Jon Bradway

Jon Bradway

Principal, Business Development & Sports Practice

As lead of CapTech's sports practice, Jon partners with leagues, media companies, and technology firms to create the next generation of competition and fan experience.

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Arjun Baradwaj

Arjun Baradwaj

Director, Data & Analytics

Arjun is a Data & Analytics practice area leader at CapTech, focusing on data strategy and productization. Arjun has worked with several data clients across industries, with extensive experience in the sports space.

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Andrew Elmore

Director

Andrew is a leader in our sports practice combining a lifelong automotive passion and over a decade of experience leading cross-functional tech teams to deliver products that drive client growth and success.

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