CapTech Helps LovEvolve’s Mission to Wrap Every Baby with Love

CapTech recently completed some meaningful pro bono work for Richmond-based LovEvolve. In 2020, LovEvolve combined a passion for art with the goal to build healthier families and communities through its signature LOVE Swaddle. With the LOVE Swaddle, LovEvolve seeks to wrap every baby in LOVE from the moment of birth and provide new parents and families with fourth trimester support and relationship resources. LovEvolve currently partners with 13 hospital systems and is expanding its reach.

To champion this mission, our team designed LovEntourage, a digital experience that dovetails with the LOVE Swaddle. LovEntourage supports parents as they navigate through the shift into parenthood by providing a safe digital space to new parents and easy access to curated postpartum resources.

Sarah McIntosh, a project manager at CapTech, oversaw the design and development of LovEntourage and for her, this work is especially meaningful. Both of her children were born at St. Mary’s Hospital in Richmond, a LovEvolve partner, and were wrapped in a LOVE Swaddle. She said, "As a new parent, this project has been especially close to my heart. I remember being so touched when I received my son wrapped in a LOVE Swaddle after his firth bath. There is such a need for postpartum support, and I am grateful to support the LovEvolve team and to help expand their impact through LovEntourage.”

CapTech is dedicated to our responsible business practices. And after presenting our pro bono designs, LovEvolve officially engaged CapTech to build the web application. Stay tuned for future updates!