Articles
September 5, 2025Bridging the Gaps in Medicaid’s Modular Approach
Successful Transformation Depends on a Unified Human-Centered Experience
The Challenges of a Fragmented Modular Approach
The Hidden Costs of a Modular Approach
The Benefits of a Unified Human-Centered Experience

Interoperability
Select vendors and systems that communicate effectively with each other, allowing data to flow seamlessly across platforms, creating a cohesive patient/member 360 experience with a single access point.

User-Centric Design
Prioritize the experience of healthcare providers, members, and Managed Care Organizations (MCOs) , ensuring that interfaces are intuitive and interactions are simplified. CMOs play a critical role in coordinating care and navigating benefits, and their workflows must be integrated into the modular ecosystem.

Feedback Loops
Regularly solicit input from users to identify areas for improvement; use the feedback to continuously enhance the user experience.
The Transformational Opportunity Ahead
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Adam Hofheimer
Principal, Public Services
With 20+ years of technical expertise and visionary leadership, Adam has been instrumental in designing and building customer and citizen experience platforms that significantly reduce friction in healthcare and government services. His strategies and solutions prioritize enhancing user self-service and transparency through human-centered design, resulting in more intuitive and streamlined interactions. Adam's commitment to reducing fraud, waste, and abuse remains at the forefront of his work, ensuring that systems are not only efficient but also secure and trustworthy. His overarching goal is for CapTech to be the most reliable and effective partner a client could have, driving long-term success and meaningful improvements in service delivery.

Adam Auerbach
Director
Adam is passionate about drawing new insights from health data and building digital experiences that simplify access to meaningful healthcare. Clients rely on his 10+ years of expertise to guide and oversee strategic initiatives ensuring that systems are efficient, scalable, and aligned with stakeholder objectives. A life-long learner and Health Systems Subject Matter Expert (SME), Adam is dedicated to solving complex problems through tech-forward solutions.